Personality profiling – sometimes referred to as psychometric testing or psychological profiling – is a means of measuring an individual’s typical way of behaving, thinking, feeling or perceiving in particular situations. It is not a measure of intelligence or ability – but of behaviour.
Profiling provides a snapshot view of the preferred behaviour that occurs unconsciously to most people. This is the behaviour with which they are ‘comfortable’ and can sustain for long periods of time. This behaviour is social and intellectual – not physical.
The questionnaires are not a test – as there can be no right or wrong answer to psychological type. It is an evaluation of the individual’s habitual or typical way of dealing with the world.
Recognise behaviour patterns – Personality profiling can help you address issues such as communication, decision making, problem solving and influencing. You will recognise patterns of behaviour that work well and those that hold you back, providing invaluable information for your coaching programme.